Standardization

To ensure uniformity of the way of working within the team, the process of standardization comes into place. Its goal is to achieve and maintain high data quality, which is done by having specific structures and practices. Data standardization holds the highest priority as it is an essential part of the business. The more structured the data is, the better the insights get. As a result of better insights, the clients are able to make better decisions. Below are some topics that cover Prime’s data team practices on working towards having qualitative, reliable and accurate data.